I don't understand how the iOS Device Family is interacting with the Filter option in the App Store Search.
I have apps that are designed for iPhone, and they have Device Family = iPhone/iPod (UIDeviceFamily = 1 in info.plist).
And other apps designed for iPad, and they have Device Family = iPad (UIDeviceFamily = 2 in info.plist).
In App Store search, if the user filters on Supports iPhone only, they just see the iPhone apps. Good.
But if they filter on Supports iPad only, they see both the iPad and the iPhone apps.
I understand that Apple wants all apps to run on iPad. But if they filter on iPad only, why don't they see just the apps designed for iPad?